[APG Public List] Genealogical Societies
JFonkert at aol.com
JFonkert at aol.com
Mon Apr 5 15:41:44 MDT 2010
Elissa is right about putting something out there that people value.
However, after you build it, you need to let people know it's there. The web
(websites, social networking, etc.) is essential, but it takes much more.
In smaller communities, it is possible to get media exposure, but in larger
metropolitan communities media exposure is hard to come by. Networking
with related organizations is one strategy. Neighborhood newspapers are worth
a try. It is important to promote both your society in particular and
family history in general. I can't say my organization excels at any of these
things, but we're trying.
In a message dated 4/5/2010 4:36:36 P.M. Central Daylight Time,
Elissa at PowellGenealogy.com writes:
If you build it, they will come.
IOW, if a society provides a service of perceived value, people will be
willing to pay dues. These include member only benefits including
content, website content or access to subscription sites, research help
(queries or actual help), program (and how to reach geographically diverse
members), volunteer opportunities (such as compiling records), and social
opportunities (excursions to repositories, etc.).
And of course don't say that the Internet stole your members -- BE on the
internet if that is where the people are.
Former president of two local societies
Elissa Scalise Powell, CG
CG and Certified Genealogist are Service Marks of the Board for
Certification of Genealogists, used under license by board certificants
after periodic evaluations by the Board.
> -----Original Message-----
apgpubliclist-bounces+elissa=powellgenealogy.com at mailman.modwest.com
[mailto:apgpubliclist-bounces+elissa=powellgenealogy.com at mailman.modwest.com
> Behalf Of Nancy Lyons
> Sent: Monday, April 05, 2010 5:19 PM
> To: apgpubliclist at apgen.org
> Subject: [APG Public List] Genealogical Societies
> Although this question is not directly about genealogical procedures or
> methodology, I wanted to ask the group what genealogical societies they
> observed that have a done a particularly effective job in the area of
> membership development, and how they have done it.
> Many thanks,
> Nancy Menton Lyons
Jay Fonkert, CG
Saint Paul, MN
Director, Association of Professional Genealogists
(professional profile at _www.apgen.org)_ (http://www.apgen.org)/)
Member, Genealogical Speakers Guild
(professional profile at _http://www.genealogicalspeakersguild.org/)_
Member, International Society of Family History Writers and Editors
CG (Certified Genealogist) is a service mark of the Board for
Certification of Genealogists, used under license by Board-certified associates after
periodic competency evaluations.
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